Aviva Blog Directory » Internet & Online » Online Advertising & Marketing

Marketing is the systematic planning, implementation, and control of business activities which is intended to bring buyers and sellers together for the mutually beneficial exchange or transfer of products. Advertising is just one component of marketing, as it is the paid presentation or promotion by a company of its products to potential and existing customers or announcement of a persuasive message by a sponsor or a spokesperson. This category is for either or both.

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